Serial Entrepreneur. Influencer. NFT Collector & Philanthropist. Founder of The Viral Group, HYPD and Metaversopia - a new breed of agency that delivers fast paced, adaptable campaigns to global brands and business in the Metaverse.
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About Matt

Having changed the way small business & charities access vital services, traditionally reserved for only the biggest companies, serial entrepreneur and blockchain enthusiast Matt Flint, is one of the most accomplished business owners of his generation.

With a range of projects over the last two decades including founding one of the UK’s most well-known media publishers, The Viral Group and most recently his Metaverse first focused marketing agency Metaversopia, Matt and his team have also built a diverse and successful portfolio of companies across the digital marketing, telecoms, celebrity management, gaming and events management sectors.

Matt’s passions for people, small business and brand growth are what drive him, what lead him to create services for the many, not the few.

As well as founding ventures that are accessible to all, Matt is also dedicated to supporting charities and his philanthropic endeavours are as accomplished as his entrepreneurial triumphs.

Matt sat on the board of a national mental health and wellbeing charity, which was a guiding light for many throughout the pandemic of 2020-2021.

With the help of Matt’s insight, skillset and commitment to accessibility, the charity successfully rolled out new, more accessible initiatives to reach those who’d been forgotten by society amidst the coronavirus chaos.

Matt’s unique world-view and strategies have not only supported thousands of small businesses and charities over the years – they’ve also attracted the attention of hundreds of global brands too.

His fresh thinking and innovative ways of working have resulted in partnerships with the likes of Midlands Air Ambulance Charity, TUI Group, Müller, FRijj, Best Western, Quality Inn Hotels, Holiday Inn Express, ROAMDOME and Europa Concerts to name but a few.

“During my 20 years in business I have accomplished great things, tried new ideas and also failed a couple of times, all of which I have done with a smile on my face.”

A risk taker, an optimist, a change maker, Matt’s a new breed of entrepreneur, with a huge following, who is set to continue shaking up industries for the better.

Matt's Companies

IMF marketing group
The Viral Group
Yogurt Top Media
NFT Frenz
Yogurt Top Events
Yogurt Top Events
Yogurt Top Events
Yogurt Top Events
Preach PR Shop
Eye Lash Logic


The Viral Group

(Founder & CEO)

October 2019 – Present

The Viral Group Ltd is a group of viral pages across some of the UK's most loved cities, creating nostalgic, funny, original & exclusive content for the communities within them.

The Viral Group

HYPD Gaming

(Founder & CEO)

October 2020 – Present

HYPD are a leading gaming community offering a wide array of incredible video game services to suit all players, regardless of ability. We’ve established our online gaming community and eSports scene from grassroots - putting the player experience at the very forefront of our community, tournament structure & settings. Unforgettable competitive gaming. HYPD Legends is our leading eSports initiative which invites players of all ages & abilities to compete for gaming glory.

Delivered in a leaderboard format, gamers are enabled to take part & record their best scores for the chance to scoop incredible prizes & ultimate bragging rights. Games previously featured as part of HYPD Legends include Fortnite, Apex Legends, FIFA 20 & Call of Duty. Twitch Livestream Broadcasting Unlock incredible new audiences. HYPD’s leading Twitch channel, @HYPDLive, is an official Twitch partner; granted to unprecedented branding & promotional access such as key homepage spots & targeted demographics.

With an array of amazing original content captured & broadcast, it is a supreme platform to market from. Meanwhile, our online community across Facebook, Instagram, Twitter, Tik Tok are designed to be inclusive of all ages, offering an unmistakable feeling of nostalgia. For the players, by the players. Let's get HYPD! 🎮

The Viral Group

IMF Marketing Group Ltd

(Founder & Managing Director)

July 2013–Present

I am the CEO and Founder of the IMF Marketing Group Ltd, a holding company with shares in several successful UK businesses including: Yogurt Top Media, Yogurt Top Events, The Reclamation Shop, PReachPR, Equation Card, The METAVERSOPIA and most recently The Viral Group.

Yogurt Top Media Ltd

(Founder & Managing Director)

November 2013–Present

Digital media, licensing, PA's and endsorsement opportunities for the fiercely talented, instantly recognisable and globally ambitious.

Yogurt Top Media's team specialises in extremely high calibre integrated marketing delivery for brands and personalities, which is predominately led by digital, social media and public relations.

Our client portfolio includes award winning Actor - Will Mellor, Chelsea Ladies FC Gilly Flaherty, Celebrity Chef - Rustie Lee, Bafta Award Winning Actress - Chanel Cresswell and many more.

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To view Matt’s testimonials please visit his LinkedIn page by clicking the link below


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